TA: Manchester United chief business officer said he signed £70 million in 5 months and Coca-Cola has 1 million a year

August 14th TA reported on Manchester United's revenue generation in business sponsorship.

It is reported that Armstrong, chief commercial officer who joined Manchester United in February this year, told employees that Manchester United will announce three new partnerships soon, one of which is cooperation with Coca-Cola.

On Wednesday afternoon local time in the UK, Manchester United officially announced that Coca-Cola has become the club's new partner, and the two parties have signed a contract for three years.

TA said the sponsorship is worth £1 million per year. Armstrong also said his team has reached a deal worth £70 million in the past five months.